Newsletter Vocabulary Words
the text of a newsletter, excluding headlines and graphics. The newsletter content.
a short phrase or paragraph indicating the article’s author. Can be located between the headline and start of the article, prefaced by the word by, or may appear at the end of the article.
a phrase, sentence, or paragraph describing the contents of an illustration or photograph. Usually placed directly above, below, or to the side of the picture it describes.
one or more lines of text between the headline and the body copy that elaborates or expands on the headline and topic of the accompanying text.
the title or caption of a newsletter article. Often is printed in larger type and/or a different font then the body copy.
a line of type that indicates where an article is continued to or continued from. Also called continuation line.
a short phrase set above the headline that introduces the article or identifies a regular column.
a listing of the name of the publisher and other pertinent information such as staff names, contributors, subscription information, publisher contact information. Typically appears on the second page.
the banner on the front of a newsletter that identifies the publication is its nameplate. Usually contains the name of the newsletter, logo, and publication information (volume and issue or date).
a small selection of text "pulled out and quoted" in a larger typeface. Used for emphasis or as a graphic element.
Running head, header:
repeating text located on each page or every other page. The publication title is commonly in a running head, as is page number.
a kind of headline appearing within the body copy to divide the article into smaller sections.
a repository for topics, ideas or actual articles that you notice and suspect may be useful for your newsletter. Include anything that catches your eye without evaluating its applicability.
Table of contents:
a listing of articles and special sections of a newsletter and the page numbers where they can be found. Often appears on the newsletter’s front page.