Does Print Advertising Really Waste Paper?
Paper is a renewable and sustainable resource that is less damaging to the environment than the toxic materials required for electronic devices.
To understand the many aspects of the environmental debate, we’ve gathered some statistics from The Forestry Stewardship Council, the US Environmental Protection Agency and TAPPI (Technical Association of the Pulp and Paper Industry.
- Paper is made from trees grown in tree farms specifically for that purpose.
- The paper companies that own the forests plant five new trees for every one that is harvested, amounting to over 4 million trees each year.
- Growing forests absorb carbon dioxide from the atmosphere.
- The paper and pulp industry is the single largest producer and user of biomass fuels such as residue from forestry operations, bark, and paper manufacturing residue.
- The paper and pulp industry uses cogeneration – the process of generating both electricity and useful heat from the waste energy of the paper making process – to reduce energy use.
- The United States is the world’s leading paper recycler, responsible for over one-third of all paper recovered in the world.
- Americans are now recovering 64% of all paper for recycling, compared to just 26% of glass, and 18% of electronic devices.