From $.12 each
From $.06 each
From $.28 each
From $.0225 each
Terry Doland, Owner
Imagine a page of text describing a product offered for sale. Now imagine that same page with images of the product added. Even in your imagination there's a difference - the image adds interest to the page and improves its appearance.
That's the power of images, whether they are photographs, clip art, illustrations, charts, graphs or symbols. To attract attention and improve reader comprehension, nothing beats an image.
An image has maximum effectiveness when it satisfies these four criteria: the image is worthy of being printed; it is of good quality; it is relevant to the text; and it is consistent with the design and layout of the document. In this issue of CPrintips we will focus on what makes a good quality digital image for print.
Learn how to use photos in newsletters
We offer several options for file submission:
We prefer either FTP through our web site or electronic media. Attachments to e-mail may be blocked by our security system or may be refused by the Internet service provider (ISP) because the files exceed the size limits imposed by the ISP. In addition, files sent as attachments to e-mail may be delayed in arriving.
Learn more about submitting files
Bitmap: an image composed of pixels (picture element) in a grid. Each pixel contains color information for the image.
DPI: dots per inch. A measure of image resolution for printing devices.
Gray scale: in a digital image, a pixel having a single sample, resulting in each pixel having a shade of gray that varies from black at one extreme to white at the other for a total of 256 possibilities.
Learn more image vocabulary words
To safely use images that you have found on the web without copyright infringement, you need to know the difference between images that are in the public domain and those that are protected by copyright. Here are the basics:
Learn about copyrighted image and public domain
As the owner of Express Printing & Graphics I think a lot about how to show appreciation to my customers. One of my favorite ways is pretty simple - to make Express Printing & Graphics the kind of company that is easy to do business with. Here, for example, is one of the ways we make it easy for you:
Learn more about Express Printing
A good rule of thumb is to include no more than 3 or 4 images on a single page of text. When counting the images, include photographs, clip art, charts, graphics, boxes and borders and decorative special effects. One or two key images that support the text will be more effective than a lot of distracting visual noise.
Learn more about using images in newsletters