Copyrights in the Digital Generation
The digital revolution has made it very easy for us to access material from files, web sites and the Internet. We all freely copy things we like and send them to others, use them on our social network sites or add them to our presentations and reports. The ease with which we can claim material for our own use may be obscuring the fact that much of this use could violate copyright laws.
What is copyright?
Copyright is legal protection for authors on how their original works are used. The owner of a copyright has the exclusive right to
• reproduce the work;
• prepare derivative works;
• distribute copies of the work by selling, renting, leasing or lending; and
• perform or display the work publicly.
Q and A: How Long does a Copyright remain in force?
The length of a copyright varies depending on the type of work, whether it has been published, and whether it was created by individual or was work-for-hire. In most countries, copyright protection is equal to the life of the author plus either 50 or 70 years.
The length and requirements for copyright can be changed by legislation. In addition, copyright laws can be updated to include protection for new types of original work (such as creation of software programs).
Assignment: a sale in which all or part of a copyright is transferred, or a transfer through a will or bankruptcy proceedings.
Clearance: the process by which permission is granted. May also be called clearance agreement.
Copyright: in the United States, a form of property protection provided by Title 17 of the U.S. Code of laws to the "authors of original works of authorship". The protection is available to both published and unpublished works. Related to which covers inventions and which covers distinctive signs representing products or services.
in the United States, a form of property protection provided by Title 17 of the U.S. Code of laws to the "authors of original works of authorship". The protection is available to both published and unpublished works. Related to which covers inventions and which covers distinctive signs representing products or services.
Idea Corner: Copyright Myths
To be sure you are not infringing on someone’s copyright, be aware of several myths.
Myth 1: A work must have the copyright notice for copyright protection to be in force. This has not been true since April 1, 1989. Today most countries use the Berne Convention for the Protection of Literary and Artistic Works, an international agreement governing copyright. The Bern Convention requires that copyright must be automatic and prohibits formal registration, so when the United States became a member of the Bern Union in 1988, it had to do away with registration and the copyright notice as a condition of copyright protection.
A Word From The Owner
Sometimes as responsible managers we have to do what’s needed rather than what’s easy. This month’s topic for CPrintips™ is a perfect example. As we search the web looking for a specific bit of information, we may inadvertently find something that would be especially useful for marketing or prospecting or communicating. It is so simple to use Control P to print or Control C and V to copy and paste the information into a file. As I said, that’s the easy part. The not-so-easy part? Requesting permission for its use from the author.
Tips and Tricks for Copyrights
Images – photographs, clip art, drawings, graphics – are usually copyright-protected. Determining the copyright owner for photographs is sometimes difficult. In general, the photographer is considered the owner even if the work was for hire (such as photographs of a wedding or other event). And the copyright endures even if the photographer is no longer living – rights can be transferred by a will as personal property. The photographer must specifically transfer the copyright, in writing and signed, to another person.