Direct Mail in San Jose and Sunnyvale
Did you know that the printing industry's lineage extends as far back as the 1400s when Johannes Gutenberg invited movable type? That's almost 600 years that printers have been facilitating communication, education, and the sharing of ideas. Knowing this, you'll understand why I don't believe that print will be eliminated, even by as powerful a technology as the Internet.
We're reporting the results of a wide variety of research that demonstrates how print complements and enhances other forms of communication. In our view, print is not being replaced as a business communication tool. Rather, it is being enhanced by and reinforcing other popular forms of communication such as e-mail and social networking.